For your website to show up in the top results on search engines, you need to have good SEO on your website.
What is SEO? It’s Search Engine Optimization. It is the practice of increasing both the quantity and quality of website traffic through non-paid search engine results.
With so many websites online today, there is no guarantee that your site will rank first in any search engine results. However, you can increase your site’s chances of ranking well by giving these tips a try.
Choose the right domain name
Just like before you have a child, you choose a name for him or her. It’s kind of the same thing with your website. Before you go live, you need to name it. That’s your URL or domain name.
Think of your domain name as a giant sign above a store window. It’s one of the first things visitors see when they come to your site. That’s why it’s also the first place Google looks to understand what your site is about and to decide how to rank it.
An ideal domain will include your business name and maybe a relevant keyword or two that apply to your business.
Create titles and descriptions for each page
You can write a unique title and description for each page of your website. Did you know this?
These few sentences should clearly describe what your business does. Ideally, you should include keywords and phrases.
These page titles and descriptions are very important in terms of SEO. They are one of the elements search engines track to determine your site’s ranking.
Add alt text to your images
Search engines can read text on your website but they don’t know what a picture or graphic on your website is all about. By adding alt text to images, you give the search engines a short description of each image. Be sure to include the name of your business and a few keywords.
Are you ready for your website to rank higher in searches?