Instagram has exploded in popularity. It’s become the spot to interact with customers, gain new customers, promote your website, share new products, and grow your business.
Most users are confused about the use of hashtags on Instagram and why they should be used.
What are hashtags?
A hashtag is a keyword or phrase preceded by the hashtag symbol (#). Using it in an Instagram post makes it easier for users to search for your post and for your post to show up in search results.
Why use hashtags?
Not only are you found more easily in Instagram searches, but even your followers can find you through keyword searches. This allows you to build engagement and increase your following.
Which hashtags should you use?
One strategy you can implement is using the most popular Instagram hashtags because millions of people are searching for them. The downside is that millions of people are searching for them.
So your posts don’t get lost in the myriad of posts that will show up in search results, you should combine the very popular hashtags with some brand-specific hashtags.
Most popular hashtags
Would you like to know some of the most popular hashtags on Instagram that you could use? Here is a list of some of them:
The most popular Instagram hashtags in general:
Do you own a small business? Here are the most popular Instagram hashtags for your small business:
Have an e-commerce business? Here are the most popular hashtags for your online store:
Are you planning to hold a contest or giveaway using Instagram? Here are the most popular Instagram hashtags for competitions and giveaways:
Do you own a retail store selling clothing? Here are Instagram’s most populare hashtags for clothing and fashion:
Do you own a restaurant? Here are the most popular Instagram hashtags for food and restaurants: