You’ve been writing and posting blogs consistently but no one is reading your blogs!
There is more to having a successful blog than just writing good content. If your blog is struggling here are some tips to help you increase your readership.
Share on social media
Your blog should just reside on the blog page of your website. Social media platforms such as Facebook, LinkedIn and Twitter are great places to share your blog posts. You’ll reach all your fans and followers and gain more in the process.
If you have employees, encourage them to share your social media posts. This increases your reach and engagement.
Have you built an email list? If so, use your list to promote your blog.
If you don’t have an email list, start building one. You can use your list to send out a monthly or quarterly newsletter. In your newsletters, you can share your blogs and include links to your blog page so readers can learn more.
How do you build an email list? Consider adding a spot on your website’s home page for people to sign up for your newsletter.
Persist!
Don’t give up! Organic search will eventually increase your traffic. In blogging, you don’t see results quickly. It does take time.
Promoting your blog through social media and your email lists will help reinvigorate your stagnant blog and increase your readership.